Today, I want to share with you the most popular brands of eye highlighters that you can find on the market. Whether you’re a makeup enthusiast or just someone looking to add a touch of sparkle to your everyday look, these brands are sure to catch your attention. From high-end luxury to affordable options, there is a wide range of choices available that cater to every budget and preference. So, let’s dive into the world of eye highlighters and discover the top names that are garnering all the buzz right now. When it comes to eye highlighters, there is an overwhelming array of brands to choose from. Whether you prefer drugstore options, high-end luxury products, or cruelty-free alternatives, there is definitely something out there for everyone. Let’s take a closer look at some of the popular brands in each category.
Drugstore Brands
Maybelline
Maybelline is a beloved drugstore brand that offers a wide variety of eye highlighters at affordable prices. Their products are known for their quality and accessibility, making them a go-to option for many makeup enthusiasts. From their cult-favorite Master Chrome Highlighter to their Facestudio Master Strobing Stick, Maybelline offers a range of shades and formulas to suit different skin tones and preferences.
L’Oreal Paris
L’Oreal Paris is another drugstore brand that has gained a strong foothold in the cosmetics industry. Their eye highlighters are known for their pigmentation and long-lasting results. From their True Match Lumi Liquid Glow Illuminator to their Infallible Total Cover Concealing & Contour Kit, L’Oreal Paris provides options to achieve a radiant and luminous look.
NYX
NYX has gained a loyal following for its affordable yet high-quality makeup products. When it comes to eye highlighters, NYX offers a diverse range of options, including their Born to Glow Liquid Illuminator and Bright Idea Illuminating Stick. With their extensive shade range and versatile formulas, NYX eye highlighters are suitable for all skin tones and can help you achieve a beautiful, glowing effect.
Revlon
Revlon is a longstanding drugstore brand that continues to innovate and cater to the needs of makeup enthusiasts. Their eye highlighters, such as the PhotoReady Insta-Filter Highlighting Palette and the ColorStay Endless Glow Liquid Highlighter, offer a luminous and radiant finish. Revlon’s products are known for their blendability and versatility, allowing you to create various looks effortlessly.
Wet n Wild
Wet n Wild has become a favorite amongst beauty lovers for its affordable yet high-quality products. Their eye highlighters are no exception. With products like the MegaGlo Highlighting Powder and the Hello Halo Liquid Highlighter, Wet n Wild delivers a stunning glow that will enhance your eye makeup. The brand also prides itself on being cruelty-free, which is an added bonus for those seeking ethical options.
High-End Brands
Anastasia Beverly Hills
Anastasia Beverly Hills is synonymous with high-quality and highly pigmented makeup products. Their eye highlighters, such as the Amrezy Highlighter and the Glow Kit, are known for their intense shine and stunning payoff. These luxurious highlighters can give your eyes a captivating glow, perfect for both everyday wear and special occasions.
Fenty Beauty
Fenty Beauty, created by music icon Rihanna, has taken the cosmetics industry by storm. The brand’s eye highlighter, the Killawatt Freestyle Highlighter, offers a wide range of shades and finishes to suit various skin tones and preferences. Fenty Beauty is known for its inclusive range of shades, making it a popular choice for individuals with diverse skin tones.
Huda Beauty
Huda Beauty, founded by beauty influencer Huda Kattan, is known for its high-quality and innovative makeup products. Their eye highlighters, such as the N.Y.M.P.H. All-Over Highlighting Powder and the 3D Highlighter Palette, provide a radiant and luminous effect. Huda Beauty’s attention to detail and dedication to quality have made their eye highlighters a favorite amongst makeup enthusiasts.
Urban Decay
Urban Decay is a well-established high-end brand that offers a range of eye highlighters designed to make your eyes pop. From their iconic Naked Illuminated Shimmering Powder to their Afterglow 8-Hour Powder Highlighter, these products are known for their long-lasting and vibrant results. Urban Decay’s eye highlighters can take your eye makeup to the next level, adding that extra touch of luminosity.
Benefit Cosmetics
Benefit Cosmetics is renowned for their playful and innovative approach to makeup. Their eye highlighters, such as the High Beam Liquid Highlighter and the Watts Up! Cream-to-Powder Highlighter, offer a subtle yet stunning glow. Benefit Cosmetics’ products are designed to effortlessly enhance your natural beauty and add a touch of radiance to your eye makeup.
Professional Makeup Brands
MAC Cosmetics
MAC Cosmetics is a highly regarded professional makeup brand that offers a wide range of eye highlighters for every need. From their iconic Mineralize Skinfinish to their Extra Dimension Skinfinish, MAC provides a variety of shades and textures to suit different preferences. MAC Cosmetics’ eye highlighters are known for their smooth application and long-lasting finish.
Makeup Forever
Makeup Forever is a go-to brand for professional makeup artists, and their eye highlighters are no exception. With products like their Star Lit Eye Palette and their Pro Light Fusion Highlighter, Makeup Forever offers a range of finishes, from subtle sheen to intense radiance. Their long-wearing formulas ensure that your eye highlighter stays put throughout the day or night.
Laura Mercier
Laura Mercier is a luxury brand that is known for its high-quality and luxurious makeup products. Their eye highlighters, such as the Face Illuminator and the Candleglow Sheer Perfecting Powder, provide a natural yet radiant glow. Laura Mercier’s eye highlighters are formulated to provide a soft-focus effect, enhancing your eyes and giving you a luminous complexion.
Bobbi Brown
Bobbi Brown is a brand that focuses on enhancing natural beauty, and their eye highlighters reflect this philosophy. With products like the Shimmer Brick Compact and the Highlighting Powder, Bobbi Brown offers versatile options for creating a subtle or intense glow. Their finely milled formulas make it easy to achieve a seamless and natural-looking highlight.
NARS
NARS is a brand that is loved by makeup enthusiasts for its high-quality and trendsetting products. Their eye highlighters, such as the Highlighting Powder and the Illuminator, add a luminous and radiant touch to your eye makeup. NARS products are known for their blendability and buildable coverage, allowing you to customize your highlight to your desired level of intensity.
Cruelty-Free Brands
Milani
Milani is a cruelty-free brand that offers affordable yet high-quality makeup products. Their eye highlighters, such as the Strobelight Instant Glow Powder and the Rose Glow Face Palette, provide a stunning and luminous effect. Milani’s commitment to being cruelty-free makes their eye highlighters a popular choice for those seeking ethical alternatives.
e.l.f. Cosmetics
e.l.f. Cosmetics is a budget-friendly brand that has gained a loyal following for its cruelty-free and vegan products. Their eye highlighters, such as the Baked Highlighter and the Jelly Highlighter, offer a beautiful and radiant glow. e.l.f. Cosmetics’ eye highlighters are known for their blendability and versatility, allowing you to create a variety of looks with ease.
ColourPop
ColourPop is a beloved brand that offers a wide range of cruelty-free and affordable makeup products. Their eye highlighters, such as the Super Shock Highlighter and the Lite Stix, deliver intense and luminous shine. ColourPop is known for its wide range of shades and unique formulas, making their eye highlighters a favorite amongst those who love experimenting with color.
Cover FX
Cover FX is a cruelty-free brand that is renowned for its high-quality and inclusive range of makeup products. Their eye highlighters, such as the Custom Enhancer Drops and the Glitter Drops, provide a dazzling and radiant effect. Cover FX’s commitment to inclusive beauty and ethical practices makes their eye highlighters a popular choice for those seeking cruelty-free alternatives.
Kat Von D Beauty
Kat Von D Beauty is a cruelty-free brand that offers a variety of eye highlighters with intense pigmentation. From their Alchemist Holographic Palette to their Metal Crush Extreme Highlighter, Kat Von D Beauty provides options for creating bold and eye-catching looks. Their eye highlighters are known for their long-lasting and vibrant results, making a statement with your eye makeup.
Luxury Brands
Chanel
Chanel is a luxury brand that is synonymous with elegance and sophistication. Their eye highlighters, such as the Baume Essentiel and the Lumiere d’Eté Illuminating Powder, offer a subtle and refined glow. Chanel’s eye highlighters are designed to enhance your natural features and add a touch of luxury to your eye makeup routine.
Dior
Dior is a luxury brand that is renowned for its timeless and luxurious products. Their eye highlighters, such as the Diorskin Nude Luminizer and the 5 Couleurs Couture Eyeshadow Palette, provide a radiant and luminous effect. Dior’s eye highlighters are known for their silky textures and blendability, allowing you to create a flawless and sophisticated look.
Tom Ford
Tom Ford is a luxury brand that is synonymous with sophistication and glamour. Their eye highlighters, such as the Shade and Illuminate and the Eye Color Quad, offer a luxurious and dazzling glow. Tom Ford’s eye highlighters are designed to create a multi-dimensional effect, adding depth and luminosity to your eye makeup.
Yves Saint Laurent
Yves Saint Laurent is a luxury brand that exudes elegance and luxury. Their eye highlighters, such as the Touche Eclat High Cover Radiant Concealer and the Couture Highlighter, provide a radiant and illuminated effect. Yves Saint Laurent’s eye highlighters are known for their luxurious textures and blendability, allowing you to achieve a flawless and luminous finish.
Guerlain
Guerlain is a luxury brand that is renowned for its opulent and luxurious products. Their eye highlighters, such as the Meteorites Pearl Dust Highlighter and the Terracotta Light Powder, offer a subtle and luminous glow. Guerlain’s eye highlighters are designed to enhance your natural beauty and add a touch of luxury to your eye makeup routine.
Indie Brands
Becca Cosmetics
Becca Cosmetics is an indie brand that has gained a cult following for its high-quality and innovative products. Their eye highlighters, such as the Shimmering Skin Perfector Pressed Highlighter and the Ignite Liquified Light Highlighter, provide a stunning and radiant glow. Becca Cosmetics’ eye highlighters are known for their finely milled formulas and long-lasting results.
Juvia’s Place
Juvia’s Place is an indie brand that celebrates diversity and inclusivity. Their eye highlighters, such as the Warrior III Highlighter and the Nubian Loose Highlighter, offer intense and multi-dimensional shine. Juvia’s Place is known for their highly pigmented and vibrant formulas, making their eye highlighters a popular choice for those who love to experiment with bold looks.
TheBalm Cosmetics
TheBalm Cosmetics is an indie brand that is loved for its retro-inspired packaging and high-quality products. Their eye highlighters, such as the Mary-Lou Manizer and the Bonnie-Dew Manizer Liquid Highlighter, provide a luminous and radiant effect. TheBalm Cosmetics’ eye highlighters are known for their finely milled textures and buildable coverage, allowing you to achieve a natural or intense glow.
Ofra Cosmetics
Ofra Cosmetics is an indie brand that offers a wide range of high-quality makeup products, including eye highlighters. Their highlighters, such as the Rodeo Drive Highlighter and the Pillow Talk Highlighter, provide a stunning and luminous glow. Ofra Cosmetics’ eye highlighters are known for their buttery textures and intense pigmentation, adding a touch of radiance to your eye makeup.
Jeffree Star Cosmetics
Jeffree Star Cosmetics, founded by beauty influencer Jeffree Star, is an indie brand that has gained a dedicated following for its bold and innovative products. Their eye highlighters, such as the Skin Frost Highlighter and the Supreme Frost Highlighter, offer a blinding and intense glow. Jeffree Star Cosmetics’ eye highlighters are known for their unique textures and intense pigmentation, making a statement with your eye makeup.
Korean Brands
Etude House
Etude House is a popular Korean brand that offers a range of playful and innovative makeup products. Their eye highlighters, such as the Play Color Eyes and the Face Blur Highlighter, provide a youthful and radiant effect. Etude House’s eye highlighters are known for their pastel-hued packaging and unique formulas, adding a touch of whimsy to your eye makeup routine.
Innisfree
Innisfree is a well-loved Korean brand that emphasizes natural and eco-friendly ingredients. Their eye highlighters, such as the My Highlighter and the Glow Tint Stick, offer a natural and dewy glow. Innisfree’s eye highlighters are known for their skincare-infused formulas, providing nourishment and hydration to your skin while enhancing your eye makeup.
TonyMoly
TonyMoly is a Korean brand that is known for its adorable and playful packaging. Their eye highlighters, such as the Panda’s Dream Highlighter and the Luminous Goddess Aura Beam, provide a subtle yet luminous effect. TonyMoly’s eye highlighters are designed to add a touch of radiance to your eye makeup while adding a fun and whimsical element to your beauty routine.
Peripera
Peripera is a Korean brand that is loved for its cute and trendy makeup products. Their eye highlighters, such as the Sugar Twinkle Liquid Highlighter and the Ink Fitting Shadow, provide a youthful and fresh glow. Peripera’s eye highlighters are known for their lightweight and blendable formulas, making it easy to achieve a radiant and dewy finish.
Missha
Missha is a Korean brand that is highly regarded for its skincare and makeup products. Their eye highlighters, such as the Glow Skin Balm and the Radiance Stick, offer a natural and luminous effect. Missha’s eye highlighters are designed to enhance your skin’s natural radiance while providing a smooth and flawless finish to your eye makeup.
Mineral Brands
Bare Minerals
Bare Minerals is a brand that is known for its clean and mineral-based makeup products. Their eye highlighters, such as the Mineral Veil Finishing Powder and the Endless Glow Highlighter, provide a natural and luminous effect. Bare Minerals’ eye highlighters are formulated with skin-friendly ingredients and are suitable for those with sensitive skin.
Glo Skin Beauty
Glo Skin Beauty is a mineral makeup brand that offers a range of high-quality and natural products. Their eye highlighters, such as the Contour Kit and the Shimmer Duo, provide a radiant and glowing effect. Glo Skin Beauty’s eye highlighters are known for their blendability and buildable coverage, allowing you to customize your highlight to your desired level of intensity.
Youngblood Mineral Cosmetics
Youngblood Mineral Cosmetics is a brand that specializes in mineral-based makeup products. Their eye highlighters, such as the Mineral Radiance Moisture Tint and the Lunar Dust, provide a natural and luminous glow. Youngblood Mineral Cosmetics’ eye highlighters are designed to enhance your skin’s natural radiance while providing a lightweight and breathable finish.
Jane Iredale
Jane Iredale is a brand that focuses on natural and mineral-based makeup products. Their eye highlighters, such as the PurePressed Eye Shadow and the In Touch Highlighter, offer a subtle and radiant effect. Jane Iredale’s eye highlighters are known for their long-lasting and crease-resistant formulas, making them a great choice for all-day wear.
Pür Cosmetics
Pür Cosmetics is a brand that is dedicated to providing clean and high-performance makeup products. Their eye highlighters, such as the 4-in-1 Pressed Mineral Powder and the Afterglow Illuminating Powder, offer a radiant and luminous glow. Pür Cosmetics’ eye highlighters are formulated with skin-friendly ingredients and are suitable for all skin types.
All-Natural Brands
RMS Beauty
RMS Beauty is a brand that focuses on using natural and organic ingredients in their makeup products. Their eye highlighters, such as the Living Luminizer and the Magic Luminizer, provide a subtle and dewy glow. RMS Beauty’s eye highlighters are known for their nourishing and hydrating formulas, adding a healthy and natural-looking radiance to your eye makeup.
ILIA Beauty
ILIA Beauty is a brand that is dedicated to creating clean and sustainable makeup products. Their eye highlighters, such as the Illuminator and the Liquid Light Serum Highlighter, offer a natural and ethereal glow. ILIA Beauty’s eye highlighters are formulated with skin-loving ingredients and are designed to give your eyes a soft and luminous finish.
W3LL PEOPLE
W3LL PEOPLE is a brand that focuses on creating natural and organic makeup products without compromising on performance. Their eye highlighters, such as the Bio Brightener Stick and the Bio-Brightener Powder, provide a radiant and glowing effect. W3LL PEOPLE’s eye highlighters are known for their nourishing and skin-friendly formulas, enhancing your eye makeup with a natural and luminous finish.
Vapour Organic Beauty
Vapour Organic Beauty is a brand that is committed to using organic and ethically sourced ingredients in their makeup products. Their eye highlighters, such as the Halo Illuminator and the Solar Translucent Bronzer, offer a natural and radiant glow. Vapour Organic Beauty’s eye highlighters are non-toxic and skin-friendly, making them a great option for those who prioritize natural beauty.
Au Naturale
Au Naturale is a brand that is dedicated to creating clean and vegan makeup products. Their eye highlighters, such as the Pure Powder Highlighter and the Organic Creme Highlighter, provide a natural and luminous effect. Au Naturale’s eye highlighters are formulated with nourishing and skin-friendly ingredients, allowing you to achieve a healthy and radiant glow without compromising on ethics.
Specialty Brands
Stila
Stila is a brand that is known for its high-quality and innovative makeup products. Their eye highlighters, such as the Heaven’s Hue Highlighter and the Glitter & Glow Liquid Eyeshadow, provide a dazzling and eye-catching effect. Stila’s eye highlighters are designed to add a touch of glam and sparkle to your eye makeup, making a statement with your look.
Too Faced
Too Faced is a brand that is beloved by makeup enthusiasts for its fun and colorful products. Their eye highlighters, such as the Diamond Light Highlighter and the Chocolate Gold Soleil Bronzer, provide a radiant and luminous glow. Too Faced’s eye highlighters are known for their playful packaging and high-impact formulas, allowing you to create eye-catching looks with ease.
Tarte Cosmetics
Tarte Cosmetics is a brand that is popular for its high-performance and cruelty-free makeup products. Their eye highlighters, such as the Tarteist Pro Glow Highlight & Contour Palette and the Rainforest of the Sea Highlighting Eyeshadow Palette, offer a natural and luminous effect. Tarte Cosmetics’ eye highlighters are known for their blendability and wide range of shades, making them a staple in many makeup bags.
Smashbox
Smashbox is a brand that is known for its high-quality and photo-ready makeup products. Their eye highlighters, such as the Photo Finish Luminizing Foundation Primer and the Spotlight Highlighting Palette, provide a radiant and glowing effect. Smashbox’s eye highlighters are designed to enhance your natural beauty and add a touch of luminosity to your eye makeup.
Lime Crime
Lime Crime is a brand that is loved for its bold and unique makeup products. Their eye highlighters, such as the Hi-Lite Opals Palette and the Wet Cherry Lip Gloss, offer a holographic and otherworldly glow. Lime Crime’s eye highlighters are known for their intense pigmentation and stunning color payoff, allowing you to create mesmerizing and eye-catching looks.
With so many popular brands to choose from, finding the perfect eye highlighter has never been easier. Whether you prefer drugstore options, luxury brands, or cruelty-free alternatives, there is a wide range of choices available to suit your preferences and needs. Have fun experimenting with different brands and discover the eye highlighter that helps you achieve the radiant and luminous eye makeup of your dreams.